Roanoke Marketing and Advertising Agency Helps Create and Launch Branding for New North Carolina IT Company

Roanoke, VA – September 2017.  B2C Enterprises announces its newest client, Hylaine, a start-up information technology and consulting company based in Charlotte, North Carolina. The full-service agency was tasked with creating Hylaine’s first-ever branding package and website. Hylaine chose B2C Enterprises after researching various firms across North Carolina and Virginia.

“After vetting several agencies around Charlotte, Raleigh, and Roanoke, B2C Enterprises became an easy decision,” said Adam Boitnott, CEO of Hylaine Corporation. “The deadline on the work was incredibly tight, but the B2C team assured me they could get the job done. They met every target date and produced a logo and brand that reflects exactly what I was after. B2C hit it out of the park.”

B2C worked with Hylaine to successfully create its logo, tagline, mission statement, business cards, merchandise, social media graphics, and initial website. As part of the agreement, B2C is also developing its long term website solution.

“I’m particularly proud of the work we did for Hylaine because it shows our ability to work as a team,” said Aaron Kelderhouse, Creative Director at B2C Enterprises. “Not only was the project a quick turnaround, but we had multiple people pulling together details for the graphics, the website, and the copy. I think it came together beautifully.”

A temporary web page at www.Hylaine.com displays the IT company’s new logo and overview of its services. The full website will go live in mid October. For more information about B2C Enterprises and its services, visit www.B2Centerprises.com.



Jefferson College Faculty, Students Published Internationally

ROANOKE, Va. (September 29, 2017) — Dr. Jayasimha Rao, an Associate Professor in the Biomedical Sciences Program at Jefferson College of Health Sciences and Researcher in Carilion Clinic’s Section of Infectious Diseases, led a team of students and colleagues in research that has now been published in an international journal.

Their research is entitled, “Tn2008-Driven Carbapenem-Resistance in Acinetobacter baumannii Isolates from a Period of Increased Incidence of Infections in a Southwest Virginia Hospital,” and is published in the September 2017 edition of The Journal of Global Antimicrobials and Resistance.

The objectives of this study were to determine the genetic basis for carbapenem resistance in multidrug-resistant Acinetobacter baumannii strains isolated from patients affected by a sudden increase in the incidence of infections by such organisms in a tertiary care hospital in Virginia from 2009 to 2010 and to examine whether such strains are commonly encountered in the hospital setting.

All of the Jefferson College undergraduate Biomedical Sciences students involved have now graduated and are working in the area. They include Johnathon C. Childress, Michael C. Mitkos, Joshua K. Brima and Samuel N. Pearce.

Additional researchers credited in the research are Dwi Susanti, Department of Biochemistry at Virginia Tech; Anthony W. Baffoe-Bonnie, Internal Medicine/Section of Infectious Diseases, Carilion Medical Center and Virginia Tech Carilion School of Medicine; Dale Grgurich, Solstas Lab Partners, Roanoke Core Laboratory, Microbiology, Carilion Medical Center; Maria Jose Fernandez-Cotarelo, Department of Internal Medicine, Hospital Universitario de Mostoles, Faculty of Health Sciences at the University Rey Juan Carlos, Madrid, Spain; Thomas M. Kerkering, Hospital Infection Control, Carilion Medical Center and Professor at the Virginia Tech Carilion School of Medicine and Jefferson College of Health Sciences; and Biswarup Mukhopadhyay, Internal Medicine/Section of Infectious Diseases, Carilion Medical Center and Virginia Tech Carilion School of Medicine, Department of Biochemistry at Virginia Tech, and the Biocomplexity Institute at Virginia Tech.

This is the first time that undergraduate Biomedical Sciences students at Jefferson College of Health Sciences have earned co-authorship on a peer-reviewed paper published in an international journal. The research project was a collaborative effort between Jefferson College of Health Sciences, the Virginia Tech Carilion School of Medicine, Carilion Clinic’s Section of Infectious Diseases, and the Department of Biochemistry Virginia Tech, which provided superior experience in genome sequencing analysis and assembly.

You can read this research online now at https://www.sciencedirect.com/science/article/pii/S2213716517301650.

To learn more about The Journal of Global Antimicrobials and Resistance, visit https://www.journals.elsevier.com/journal-of-global-antimicrobial-resistance/.

About Jefferson College of Health Sciences

Jefferson College of Health Sciences is a private higher education institution that “prepares, within a scholarly environment, ethical, knowledgeable, competent and caring healthcare professionals.”  The College focuses on providing healthcare education and is a part of Carilion Clinic. Founded in 1914 as the Jefferson Hospital School of Nursing, Jefferson College now provides more than 1,100 students with opportunities to become part of the healthcare profession, serving communities from southwest Virginia to the Shenandoah Valley and beyond. The school’s graduates are building healthier tomorrows in our region and across the country every day. More information is available at www.jchs.edu.



Gentry Locke and two attorneys earn recognition in Benchmark Litigation

ROANOKE, Va. (September 29, 2017) – The Virginia law firm of Gentry Locke and two of its attorneys have been selected for recognition in the 2018 edition of Benchmark Litigation, which ranks leading local firms and star attorneys in the U.S. commercial litigation and plaintiff markets.

Gentry Locke has been ranked as a “Recommended” firm for the Commonwealth of Virginia, and Gentry Locke partners J. Rudy Austin and W. David Paxton have been named 2018 “Local Litigation Stars.” Both Austin and Paxton have been recognized by Benchmark consecutively since 2012.

Austin, who was recognized in the realms of General Commercial and Insurance, is a Fellow of the American College of Trial Lawyers, the American Bar Foundation, Virginia Bar Foundation, and was Emeritus Master of the Bench for the Ted Dalton American Inn of Court. He is a senior litigation partner with 50 years of experience with Gentry Locke in the practice areas of insurance defense, insurance coverage, workers’ compensation, construction, and legal ethics.

Paxton, who was recognized in the realms of General CommercialInsurance, and Labor and Employment, is a Fellow of the Virginia Law Foundation. He advises and represents businesses, business owners and executives. He serves clients specifically in the areas of employment law, complex litigation and whistleblower claims. He chairs the firm’s labor and employment practice and frequently speaks at national and regional employment law seminars.

 Benchmark, now approaching its 12th year of publication, exclusively covers the litigation and disputes market in the U.S., Canada and Mexico. Annual results stem from a six-month research period where Benchmark researchers conduct extensive interviews with litigators and their clients to identify leading litigators and firms. During these interviews, researchers examine recent casework handled by law firms and ask individual litigators to offer their professional opinions on peers.

About Gentry Locke

With more than 55 lawyers practicing across a range of disciplines, Gentry Locke brings uncommon thinking and deep experience to the legal and business challenges of companies, institutions, organizations and individuals—a commitment the firm has met since 1923. Operating from offices in Roanoke and Lynchburg, Va., Gentry Locke serves clients in Virginia and across the U.S., as well as worldwide as a member firm of the ALFA International Legal Network. Meet the firm’s dynamic attorneys and learn more about its fierce drive to achieve success for its clients by exploring www.gentrylocke.com.



Lee Hartman Hosts 2017 Technology Expo

Join Lee Hartman & Sons for its annual Technology Expo on Thursday, October 19, 2017. Attendees will have the opportunity to attend breakout sessions on Wi-Fi solutions for public spaces, designing media walls, assessing network readiness for AV systems and more!

Lee Hartman Technology Expo

Vendors: Almo Pro AV, Attern Tech, Audio-Technica, Barco, Bose Professional, Chief, Christie Digital, Clear Touch Interactive, Clockaudio North America, Community Professional Loudspeakers, Crestron, Da-Lite, DAS Audio, Digital Projection, Draper Inc., Epson, Extron Electronics, FSR, HamiltonBuhl, Harman, HoverCam, Intevi, Inc., Juice Goose, JVCKenwood USA Corp., Kramer Electronics, Lienau AV, Lumens Integration Inc., MakerBot Industries LLC, Mersive, Middle Atlantic Products/Legrand AV, MUSIC- Audio Associates, NewComm Technologies, Olympus America Inc, Panasonic, Planar Systems, Polycom, PreSonus, QSC, Renkus Heinz, Robert Treate Hogg Cabinetmaker Shop, Sennheiser Elect. Corp., Sharp, Shure, SP Controls Inc., Spectrum Industries Inc., Stewart Audio, SurgeX, Symetrix, Visix, West Penn Wire, Vaddio, Williams Sound, WolfVision


Roanoke Valley-Alleghany Regional Commission Receives Innovation Award

Roanoke Valley-Alleghany Regional Commission has received a 2017 Innovation Award from the National Association of Development Organizations (NADO) for the Where the Sidewalk Ends: RIDE Solutions Mobility Tour.

ROANOKE, VA (09/27/2017) – The Roanoke Valley-Alleghany Regional Commission’s RIDE Solutions program developed this activity in 2016. The tour was conceived as a way for newcomers to the Roanoke Valley to get to know our community better, and for planners and community leaders to understand the various real-life opportunities and obstacles that transportation infrastructure and information create.

“We hope participants, directly through the field activity and through the discussion with other participants it inspires afterwards, come away with a better understanding of how a community fits together, how the average person might navigate their community carlessly, and the diversity of users and needs that they might need to plan for.” said RIDE Solutions Director Jeremy Holmes.

NADO is a Washington, DC-based membership association of regional development organizations that promotes programs and policies that strengthen local governments, communities, and economies through regional cooperation, program delivery, and comprehensive strategies. The association’s Innovation Awards program recognizes regional development organizations and their partners for improving the economic and community competitiveness of our nation’s regions and local communities. 2017 marked NADO’s 50-year anniversary of supporting regional economic development across the country.

Award-winning projects were honored during NADO’s 2017 Annual Training Conference, held September 9-12 in Anchorage, AK. The 2017 class of award recipients consists of 80 projects spanning 21 states. These projects are presented in an interactive “Story Map” developed by NADO and Esri and include project summaries, funding information, and partners. The Story Map is available online at: https://www.nado.org/innovation-awards/.

“The Innovation Awards program is an opportunity to recognize the important work of regional development organizations that are promoting economic development and improving quality of life for local residents,” said 2016-2017 NADO President Lynne Keller Forbes, Executive Director of the South Eastern Council of Governments, located in Sioux Falls, SD. “These projects demonstrate the diversity of work that regional development organizations undertake to benefit the communities and regions that they serve.”

For more information about this award-winning project, contact Tim Pohlad-Thomas, (540) 343-4417, timpohladthomas@rvarc.org.

About the RVARC
The Roanoke Valley-Alleghany Regional Commission is one of 21 regional planning agencies in the Commonwealth of Virginia. Member governments include the counties of Alleghany, Botetourt, Craig, Franklin and Roanoke; the cities of Covington, Roanoke, and Salem; and the towns of Clifton Forge, Rocky Mount and Vinton. The mission of the Regional Commission is to be a leader in driving collaboration and strategy within our communities on issues that are critical to the economic growth, quality of life, and the sustainability of this region. Mailing Address: PO Box 2569, Rke, VA 24010. Physical Address: 313 Luck Ave., SW, Rke, VA 24016. Ph: 540-343-4417, Fax 540-343-4416, Email: rvarc@rvarc.org